A Case Study in Accessible AR and 3D Illustration
Date
2-19-2025
Faculty Mentor
Jamie Runnells, Art & Design
Files
Submission Type
Conference Proceeding
Location
4:00-4:10 pm | Houston Cole Library, 11th Floor
Description
Creating with AR allows illustrators and designers to develop novel experiences for viewers; creating new avenues for storytelling. This presentation walks participants through an investigative augmented reality advertising campaign that seeks to lower the barrier of entry in to AR and 3D illustration through accessible programs and easy to implement workflows. This project, and the documentation of its creation, simplifies complex skills and concepts allowing creative professionals of all disciplines to implement 3D AR into their creative practice.
Created almost entirely with applications native to the iPad the workow is inspired by industry standard 3D pipelines. The project documentation serves as a guide for others beginning with initial concept development and ending with nal presentation and dispersion techniques that are conceptually relevant. Along the way, the documentation illustrates basic 3D sculpting and eciency techniques, the importance of user testing, and the limitations and advantages of certain AR programs.
The Mystery of Sweetbrier, while created as advertising for an original video game concept, is also an example of what the tools currently available to designers and illustrators are capable of. The documentation of the process seeks to educate and encourage creative professionals to continue to experiment with its capabilities.
Keywords
student research, art
Rights
This content is the property of Jacksonville State University and is intended for non-commercial use. Video and images may be copied for personal use, research, teaching or any "fair use" as defined by copyright law. Users are asked to acknowledge Jacksonville State University. For more information, please contact digitalcommons@jsu.edu.
Disciplines
Art and Design
Recommended Citation
Myers, Brittani, "A Case Study in Accessible AR and 3D Illustration" (2025). JSU Student Symposium 2025. 71.
https://digitalcommons.jsu.edu/ce_jsustudentsymp_2025/71
