The Effect of Name, Image, and Likeness (NIL) Policies on the Role of College Sports Agents
Julie Staples, Finance, Economics & Accounting
1:15-1:25pm | Houston Cole Library, 11th Floor
Sports agents have played an integral role in the sports industry over the past several decades. A sports agent can be defined as a person who handles the business and legal deals for athletes, negotiates contracts, and assists athletes in financial management. Historically speaking, agents only represented professional athletes and were forbidden from representing college athletes due to strict amateur regulations imposed by the National College Athletic Association (NCAA). Coupled with policy changes relating to the definition of amateur athletics and a modification of the legal landscape, sports agents are now representing these amateur clients.
student research, business
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Mitchell, Andrew, "The Effect of Name, Image, and Likeness (NIL) Policies on the Role of College Sports Agents" (2023). JSU Student Symposium 2023. 69.